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Intro & expectations
Welcome to PR Dispatch.
Your new PR team is ready to give you the insights, tools and guidance to go as far as you are ready to go.
Below youāll find 5 steps for getting set up. Once youāve worked through the initial set-up, head back to step 1. Whether you're new to PR or a seasoned pro, our custom insights roadmap will help you brush up on the necessary PR skills before pitching.
Let's dive in together.
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Get involved with our dynamic upskilling community group
Expectations: When, how & why
Knowing when, how and why PR will transform the way you approach PR activity weekly and how you communicate it to peers. The 3-minute video will show you when done well and with the right mindset, how PR will always be the most cost-effective awareness for any business.
5 steps to setting up
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1. GETTING STARTED ROADMAP
No matter your level of PR experience, your custom insights roadmap will help you brush up on the necessary PR skills before pitching.
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2. DATABASE & TRACKER INTRO
Learn to navigate our press database and pitch trackers to allow you to maximise the efficiency and effectiveness of your press outreach.
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3. DELEGATING & ALLOCATING TIME FOR PR
Whether you are delegating or doing PR yourself, this step will help you to ensure that it is always a weekly priority.
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4. SETTING UP COVERAGE TRACKING
Surprise coverage is a regular occurrence in PR but by setting up effective coverage trackers you can ensure that you never miss coverage again.
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5. GOOD TO KNOW'S
A series of 1-minute videos sharing our expert advise to shed light on some of the most frequently asked PR questions.