Strategy overview
The framework, explained
In the fast-paced world of eCommerce, where competition is high and consumer expectations shift constantly, a solid PR strategy can be a game-changer.
Our strategy framework helps you assess PR efforts each quarter, create fresh pitching ideas, and approach PR with intention.
Our next Strategy Live call will take place on March 27th at 1pm. Upgrade to Pro membership for the exclusive opportunity to apply for your brand to be featured in our next session.
Quarterly
Planning
Planning divided into ‘Review’ & ‘Action’ phases to fine-tune PR plans for the next quarter.
Time required: 2 hours each quarter
Weekly
Execution
Guidance on what to do each week to make sure PR remains a top priority.
Time required: 1-2 hours each week
