How to build a standout personal brand on LinkedIn

LinkedIn is a place where founders and employees alike can build a personal brand that leaves an impression. Share your voice, grow your network, and make an impact. Here’s how to make LinkedIn work for you.

Key takeaways:

● Share what matters: Post insights, share expertise, celebrate wins, and join industry discussions to establish yourself as a leading voice.

● Connect authentically: People connect with people, not logos. Show your real self and build genuine relationships.

● Engage to get noticed: Founder and employee posts resonate more widely than brand pages. Join the conversation and increase your influence.

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