Personal brand framework
Don’t let others take the spotlight. Creating and maintaining a strong personal brand is the key to a PR advantage.
When a founder or employees are positioned as experts and actively connect with the right people, it builds credibility—and that credibility opens the door to valuable press opportunities.
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Personal brand
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Overview
Set yourself apart with a stronger online brand. Our Personal Brand Framework walks you through building a distinctive digital presence that puts you ahead of the competition.
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1: LinkedIn
LinkedIn is the ideal platform for both founders and employees to post content that drives real engagement. Here’s how to do it.
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2: Other personal social media
A founder’s social media presence isn’t just about showing up—it’s about making connections. Share your expertise and be real to build relationships that last.
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3: Networking
Networking is more than collecting contacts—it opens doors to partnerships, industry insights, and thought leadership.
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4: Expert opinion
Grab your audience’s attention. Share expert opinions and thought leadership to become the go-to source, boosting your brand and attracting press attention.
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5. Audience connection
Convert followers and customers into advocates through genuine connections. These are the people who champion your brand and spread your message
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Network opportunities
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Networking opportunities are essential for boosting your founder’s personal brand and growing their influence.
We’ve curated the best business networks, from exclusive memberships to must-attend events, so your founder can connect with the right people and unlock new opportunities. With our research in hand, they can focus on what matters most—building meaningful relationships that will drive both their brand and the business to new heights.
Ready to make the right connections and watch their personal brand thrive?