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Online press is your AI superpower in 2026.
And in this session, you'll get a first-hand look at how Stylist’s Digital Deputy Editor, Susanne Norris, plans, writes and commissions content across the site.
The award-winning journalist will share what grabs her attention in pitches, how product round-ups and expert opinion pieces are created and her top tips if she were a brand doing her own PR.
Everything you need to give your brand the best shot at a sought-after Stylist feature.